Men want to look their best when they are doing business with partners. They want to feel confident, and be the face of their company.
You know what gives you an edge? Makeup.
Let’s meet 40+ businessmen at high end golf clubs to show them that applying a little concealer is just like applying a little sunscreen, and share the secret women have known for decades: when you look powerful, you feel powerful.
CW & AD: Jiwon Yang
OOH
Make tinted sunscreen for men to use in locker room.
Social
Host Linkedin networking events at the most popular high end golf clubs across the US, like Pine Valley, Augusta National, Shinnecock Hills and more.
Additionally, we’ll partner with Callaway for the events and make a limited edition golf bag with pockets that hold Tom Ford’s male makeup line.
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